Giving Tuesday 2023: Max’s Memory and Mission
A few weeks ago, my family and I were enjoying breakfast at Golden Corral (I know………), and my husband got a call from his principal, which is unusual for a Saturday. He left to take the call and, when he came back, shared the most heartbreaking news:...
Name Power: The Key Ingredient in Brand Success
In the world of magazines and entertainment, where stories captivate and characters come to life, one element stands out as the star of the show—name power. The names of magazines, movies, and celebrities hold the key to their success, capturing the essence of their...
Barbie Movie Marketing Magic for Your Business
Barbara Milicent Roberts. Barbie, for short. Teacher. Movie star, Astronaut. Farmer. Gymnast. President. Beach babe. Entrepreneur. If you’re a person of a certain age (I.e., a crusty, dusty, musty elder millennial), you probably remember the commercial jingle...
