Name Power: The Key Ingredient in Brand Success
In the world of magazines and entertainment, where stories captivate and characters come to life, one element stands out as the star of the show—name power. The names of magazines, movies, and celebrities hold the key to their success, capturing the essence of their...
Barbie Movie Marketing Magic for Your Business
Barbara Milicent Roberts. Barbie, for short. Teacher. Movie star, Astronaut. Farmer. Gymnast. President. Beach babe. Entrepreneur. If you’re a person of a certain age (I.e., a crusty, dusty, musty elder millennial), you probably remember the commercial jingle...
Cost-effective Marketing DIY: Tactics That Yield Results
As a small business owner, you know that marketing is crucial, but it can leave you feeling like that one emoji where the dollar has wings. With the growing competition and noise in the market, creating a buzz around your brand, product, or service is necessary to...
5 Truths I Learned from Taylor Swift Marketing
As a small business owner, I understand the importance of creating a strong brand identity and establishing an engaging relationship with your target audience. In the age of social media, these factors can determine whether or not your business succeeds. That’s...
